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Graphic Design |
Web Development |
Content Generation |
eCommerce Solutions |
FAQ | _____________________Web
Development Process_____________________
Web Development Process
Has website development seemed like a mystery to you?
Not quite sure what has been done for your site and not
sure where the money has gone? Does your website company
tell you what is happening before they provide you with
a finished product?
Natton, Inc. follows a structured process
when developing web solutions providing you with a stage-by-stage
guide to where your web site is at any time. Whether having
a complete web solution from scratch, or having Natton,
Inc. make changes to your existing site, Natton, Inc. follows
this process each time, ensuring high quality at all stages.
To view our website design and database integration
package information, please click here.
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Site
Plan And Structure
With you, we will develop a site plan and structure that
not only matches how you envision your website, but also
matches your industry, your business strategy, and your
budget. We include a detailed site map of how your site
will be laid out structurally from the home page to the
terms and conditions and ideal keyword strategies for
search engine optimisation, including file naming strategies,
optimised content potential, and site structure development.
Site
Specifications
After your site plan and structure are identified, we will
then provide detailed site specifications. This includes
listing any modules used in the site (e-commerce, content
management, back-end integration, etc.), indicating any
graphic design needed, and providing you with detailed information
about what Natton, Inc. can provide.
First Stage Client Approval
At this stage, we ask for you to approve our plan, structure,
and specifications for your site. Only when it meets with
your approval will we begin to work on it making sure
you get the site you want.
Graphic
Design
The Graphic Design team then begins designing the necessary
elements of your site. Providing you with three different
styles, we create a home page and a secondary page design
plus an e-commerce catalogue page, if necessary. If you
require branding, newsletter design, stock photography,
or anything else from the Graphic Design team, this is where
they come in.
Second Stage Client Approval
With the three different designs in hand, we come to you
and ask you to select your new website. If there are any
changes you desire, we can go back, make them, and then
come back to you with the new design.
Database
Development
When we have approval, we begin to develop any necessary
database structure needed. If you are having an e-commerce
site built, we will work with you to develop a store catalogue
that works with your existing systems as well as search
engines and users.
While we are integrating your systems with
your new website, you can be editing and adding your products
to the system, with your descriptions and images.
Site
Development
While the database structure is being developed, our Web
Developing team is also working hard at your site taking
the graphic design elements that have been approved by you
and adapting them to the web. We use XHTML and CSS to build
a standardised, adaptable website, with WCAG Priority 1
accessibility level as standard.
Along with built-in accessibility, Natton,
Inc. also provides browser compatibility for these browsers
as standard:
Internet Explorer 5+ for Windows
Firefox 1+ for Windows and Macintosh
Safari 1+ for Macintosh
We can also include other browsers as necessary providing
full access to your website, no matter what your visitors
are using.
Programming
Development
Our Programming team will also be working on your website,
making sure all back-end integration is as smooth as possible.
If you want any of our content management modules included
giving you the ability to change and edit your copy
our Programming team will work with our Web Development
team to provide a high quality website that you can control.
And while we are developing your site, we
will regularly check with you to make certain it meets with
your standards including testing modules, checking navigation,
and generally appreciating the feel of the site. This
is your website, and we want you to be happy with it.
Content
Generation
Whether you are adding existing content, writing your own
content, or having us write your website copy for you, Natton,
Inc. can provide advice and suggestions for developing the
best possible content for your website providing the ideal
keyword optimisation strategy while keeping your style and
tone natural and matching with your company identity.
Search Engine Optimisation
SEO plays a part in each stage of our web site development
process from file naming strategies when developing the
site structure to key phrase optimisation when writing the
content and, before launch, we apply the finishing touches
to the site. Meta tags, including description and keyword
tags, are added to each page, and image alt attributes are
given the appropriate keyword-optimised content for where
they are located. Title tags are informative and optimised,
and keyword density is checked to make sure your site is
saying the right things not just to visitors, but also
to search engines.
Site Tracking Statistics Software
If you request it, we will add WebTrends site tracking software
to each page on your site and set up an account for you.
WebTrends is a thorough site tracking system identifying
not only which pages are popular on your site, but also
where visitors are coming from, what search terms they are
using, and what they are using to view your website.
Quality Assurance
Once the site is completed, we thoroughly and repeatedly
test the site including programming elements, site navigation,
and email forms making sure everything works and that
it is the best it can be. A properly working site isnt
just necessary for you it reflects on us as well.
Final Approval
When we are satisfied with the website, we pass it on to
you for your final approval. The site does not go live until
you are happy with it. At this stage, wed also be happy
to discuss future developments for the site including
intranet/extranet integration, software development, and
site promotion possibilities such as pay-per-click advertising.
Launch
When you are satisfied with the website, we launch it. We
will monitor the website for several weeks afterwards, making
certain the site meets the standards we require and you
deserve, including checking its placement in search engines,
regularly reviewing any purchases or contact details passed
through to your systems, and how your site performs in different
browsers and systems.
Now that you know how Natton, Inc. builds
websites, contact
us today to see what we can do for your website.
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